Big data can make a big impact on enterprises, but only if companies can understand what the data means and act on that understanding. Understanding big data happens in three ways: reporting, analytics, and actionable analytics. Each data discipline builds on each other, adding insight and value in every phase …

Employees love effective self-service portals like RPA and Visual IVR. When a major US retailer with over 100,000 employees implemented a Visual IVR platform, 95% of users completed their interaction with the technology, referring only 5% of calls to a live contact center agent. Visual IVR automatically handled …

Consumers are constantly bombarded by media and frequently connect with enterprises through a plethora of touchpoints. Do you know all your customer touchpoints? NewVoiceMedia estimates businesses lose $75 Billion every year due to poor customer service. Creating consistently satisfying touchpoint interactions enhances customer experience and develops your brand. …

Customer service is a critical area of improvement for enterprises. According to the 2017 State of Global Customer Service Report, 96% of customers say customer service is important in their choice of or loyalty to a brand. At the same time, 65% of customers have a more favorable view of brands that offer a …

According to comScore’s 2017 Cross Platform Future in Focus report, the average American over 18-years-old spends 2 hours, 51 minutes on their smartphone every day. That number has been steadily rising year after year. We are all becoming increasingly dependent on our pocket supercomputers …

I like to read - books, articles, posts. As President of Zappix, it’s important for me to stay on top of industry trends, customer needs, our employees. A couple of days ago, I found a post that stood out. It was about a CEO I particularly appreciate: Jeff Bezos. The brief article highlights a particular interaction between former Amazon VP of customer service Bill Price and Bezos that shows just how passionate the CEO is about his customers’ experience. …