Zappix Case Studies
Arts & Crafts Retailer
Impressive Cost Control and Enhanced CX
A major arts & crafts retailer in the U.S. launched new Visual IVR technology and unlocked impressive results.
The retailer agreed to pilot the Zappix Visual IVR digital self-service solution during the peak holiday season to help improve their self-service options while lowering costs and increasing customer satisfaction rates. The Visual IVR platform is designed to cut down on costly live-agent transfers and greatly improve the mobile service experience. The solution gives mobile consumers a highly intuitive visual interface as an alternative to a traditional phone tree (which tend to culminate in calls being forwarded to live agents).
